Ümit Mesut is a colourful East London shop keeper who fights to keep his passion for celluloid alive in an ever changing digital world. He was also the projectionist at my local cinema in London – The Rio on Kingsland road.
The 'Till Watch is one of the latest designs by computer graphics pioneer Daniel Will-Harris.
'Till' is the relationship between now and then. Telling time isn't just about numbers, but also about that relationship. To you, it might not be 10:35. Instead, it's 25 'till your 11:00 appointment.
Until now, the words we use to tell time have never been reflected on a watch. With increased use of digital watches, the language is only beginning to disappear.
The 'Till Watch is available in a brushed stainless steel case or black IP stainless steel.
It fits large on the wrist, with a 40mm face and 20mm wide silicone band.